Case Study

Stuff Dutch People Like

Stuff Dutch People Like (SDPL) is a social media brand with more than 500,000+ followers across Facebook and Instagram. With their expertise in online and book publishing, SDPL approached us to help expand their product offering into custom designed jewelry products.

Together we have developed an expanding collection of Dutch-inspired jewelry items perfectly attuned to the tastes of their audience. Their first drop, a necklace of cute, sterling silver Dutch canal house charms, sold out within 24h. Within a short periode of time, SDPL was able to sell thousands of pieces of jewelry, creating a significant new income stream for their business.

Stuff Dutch People Like

The Jewelry Collection

Stuff Dutch People Like approached boushique for help to create a special-edition collection of Dutch-inspired jewelry. This expanding collection now includes over a dozen unique items which have sold thousands of units worldwide.


These sterling silver and white gold plated Dutch canal house necklaces have been super popular and sold out repeatedly.


Using inspiration from typical Dutch influences, we created a collection of cute little charms crafted from sterling silver and hand painted with colourful enamel.


This collection of 14k gold plated bracelets use typical Dutch words to help the wearer display and celebrate their Dutch heritage.

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Feel inspired and ready to start your own unique jewelry collection? Contact us today!

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